What makes them wait months for a Capucci dress when other Roman couturiers could dash them off a little numero almost instantly? After all, Capucci’s clothes are not exactly easy to wear. What attracts the noble clientele is not only the pleasure of wearing something unique, an instant collector’s item and a future museum piece. It is not even that a Capucci dress is, like a Fortuy, timeless, dateless and right of ever. No what excites the wearer is a peculiarly Italian feeling the deep and lasting awe for the maestro which goes right back as far as the Renaissance.
Most of Capucci’s customers from that very exclusive section of Rome society known as the aristocrazia bianca. The families who are chosen to perform key roles at the Papal Court – Colonna, Sacchetti, Gaetani, Frescobaldi – are not names likely to appear in the gossip columns. They belong to the discreet and powerful families who prefer to keep their heads down whilst dressing up for exclusive evenings in the city’s privileged private palazzi. More high-profile Capucci customers include stars such as Claudia Cardinale and Sophia Loren, and most of Italy’s other great actresses.
They fail, because a Capucci evening dress is created (no less a word will do) without any commercial consideration Perfection of concept and finish are the only criteria, and one evening dress can take literally months to reach the point at which Capucci says “basra” and lets it go. “My work has really become a form of research now”, he says. “Making a nice dress for someone does not interest me. My satisfaction comes from fully exploiting the possibilities of a material and then finding the right woman to wear it. She must be intelligent and strong enough to indues the dress with her character and not be dominated by it. Her age and figure are immaterial”. Her wealth is not. Cappucci dresses can cost over 15 million lire, about £7,500.
Roberto Capucci is above all, a couturier. He has not the slightest interest in everyday clothes. He doesn’t even design daywear. Like Norman Hartnell in his later years, Capucci only cares about after six dressing But he cars passionately. The workrooms in his palazzo in Rome are electric with the enthusiasm of the 57-year-old designer, as little by little every sea on, he and his cutters push forward the parameters of the possible. Any designer who has ever wanted to design the ultimate “drop dead” ball gown follows their progress and tries to imitate Capucci’s ideas on a commercial scale.
25 years ago Roberto Capucci felt is was time to move away form what he saw as the frivolity of fashion. After a successful career designing in Paris and Rome, he decided to dedicate himself to his art. His departure form the centre court of fashion was a gradual one. As he slowly distanced himself from the contemporary scene, his reputation as a technical trail-blazer grew, until he became the couturier whom other designers had to watch.
Capucci for W Europe © Benjamin Kanarek – Archives 1990Benjamin Kanarek was priviledged to photograph the creations of one of the masters of Italian Couturiers, Roberto Cappucci for “W” Magazine Europe in 1990.
The Unsung HeroвІ for W from the Benjamin KanarekвІ s Archives вІ 1990
The Unsung HeroвІ for W from the Benjamin KanarekвІ s Archives вІ 1990 - Paperblog
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